Not getting commissions? Look beyond the press trip invitation

Lottie offers a case study in pitching from a challenging press trip invitation

“Hi Lottie, We’d love to invite you on this trip to Sri Lanka on behalf of national carrier, Sri Lanka Airlines. We’ll be exploring the hidden gems of Sri Lanka’s capital, Colombo, dining on sublime local street food and haute cuisine, and hanging out on the beaches of coastal town, Galle. We’d love for you to pitch a story to top-tier publications so y…