How can we stop travel writing from being too preachy?

Eloise Barker at Responsible Travel gives us her take.

“Are you aware of the carbon footprint of your trip?”

“Don’t forget your refillable water bottle!”

“Make sure your sun cream is reef-safe 😉”

When we write about travelling ‘responsibly’ there are lots of pitfalls. One of the hardest to navigate is the preachiness of it all. It’s tempting to get on a high horse, dishing out well-meaning, but slightly feebl…