Ask the experts: the golden rules of marketing (yourself)

Lottie asks the experts what we need to know and how we can implement it ourselves

Last week, Steph posed the question about whether or not we need to be good at marketing to be travel writers. Not necessarily to market destinations, but marketing ourselves as reliable and talented writers. As she explained, it doesn’t come easy to many of us, and it can be hard to market yourself while not coming across as a completely self-aggrandis…